Friday, May 3, 2024

Highland Brewing Brewery Guide for visiting Asheville, North Carolina

highland brewing company old charlotte highway asheville nc

Aside from their original scenic location, Highland is also making a move towards being among the downtown Asheville breweries, opening a second location at S&W Cafeteria. We have a 3-BBL Pilot Brewhouse where we test new brews that are only available on draft at our brewery Taproom and Downtown Taproom. The comments section is here to provide a platform for civil dialogue on the issues we face together as a local community. Xpress is committed to offering this platform for all voices, but when the tone of the discussion gets nasty or strays off topic, we believe many people choose not to participate.

Go Local Asheville

Kids at breweries: Reactions to adults-only hours at bars can be mixed - Citizen Times

Kids at breweries: Reactions to adults-only hours at bars can be mixed.

Posted: Thu, 31 Jan 2019 08:00:00 GMT [source]

“But I changed my mind when I visited New Belgium [Brewing Co. in Fort Collins, Colo., circa 2000]. They said, ‘Fat Tire [Amber Ale] is 87% of our business.’ At the time, Gaelic Ale was two-thirds, maybe just over 50% of ours. These humorous recollections and other memories are on Wong’s and Wong Ashburn’s minds this year as Asheville’s longest-running brewery celebrates its 30th anniversary. Ashevillebreweries.comthrives to provide an ethnography of the beer scene surrounding the Asheville area. Wong says that the company began as a hobby in the basement of Barley’s Taproom.

Limited Release Beers

For more information, visit Follow Highland on Twitter at @HighlandBrews and Instagram at @HighlandBrewing. Highland Brewing Company was founded in 1994 by retired engineer and entrepreneur Oscar Wong. As the first craft brewery to open in Asheville, NC since Prohibition, Highland became known as the pioneer of the city’s now-booming craft beer industry. Highland's commitment to quality and sustainability boasts the sixth largest solar array in an American craft brewery.

Beer

Highland Brewing founder passes torch to daughter - Citizen Times

Highland Brewing founder passes torch to daughter.

Posted: Tue, 30 Dec 2014 08:00:00 GMT [source]

Highland Brewing likes to see itself as a business incarnation of the American dream. Of all the myriad North Carolina breweries, it’s the largest “native” craft beer producer, and remains one of the top breweries in Asheville. Close The Meadow is our tree-lined outdoor space featuring a seasonal bar, live music, and special events. CloseOur Event Center houses three levels of industrial chic private event space with soaring ceilings, expansive windows, a stage, a mezzanine, two bars, and more.

The rooftop beer garden offers views of the Blue Ridge Mountains. Create an industrial chic event in Highland Brewing’s bi-level Event Center with soaring ceilings filled with natural light. The main bar features Highland’s full line up of year-round and seasonal beers. The space is connected with stairs and an elevator and is also equipped with a catering kitchen, stage, and full AV equipment perfect for speakers or presentations. Today, Gaelic Ale can be found in nearly every area taproom, grocery store and even most gas stations. And considering how IPAs have come to dominate the craft beer industry, it’s all the more remarkable that such an unusual style helped put Asheville on the map.

highland brewing company old charlotte highway asheville nc

New York Times

Not getting metaphorically flattened is part of why Wong Ashburn was brought in to succeed Wong as head of the brewery — though if she had her way, Highland would have been a true family business far earlier. Wong Ashburn made several attempts to join the company in the brewery’s first decade, including as a local beer seller, but Wong says he didn’t think it was the right thing for her to do at that time. The brewhouse has the third largest solar array of any craft beer brewery in the US, and the 13th largest brewery solar array in the world.

Complimentary guided walking tours of the facilities are available every day of the week. They last around 45 minutes, and include a beer tasting to celebrate the occasion. Amongst the many Asheville brewery tours we’ve taken, the Highland Brewery tour ranks right up there with the best.

She officially joined Highland in 2011 and became company president in 2015. Under her leadership, the brewery underwent a brand refresh in 2018, trading bagpipe-and-beer-toting Scotsman “Scott” for a crisp, clean, compasslike logo. Wong is quick to rattle off facts and figures from those early years but otherwise notes he isn’t much interested in revisiting the brewery’s past.

Event Views Navigation

In addition to two bars, street-side seating, and a mezzanine, this location will also offer a food hall, with four different stalls to choose from. For smaller crowds of 100 people or less, they’ll be opening The Barrel Room in spring of 2020. It’s described as “posh without being stuffy, casual without being boring.” The room has a catering kitchen and a private bar in a setting that puts guests right in the middle of the company’s aging barrels. Their official Event Center features a main floor, a mezzanine, and a rooftop beer garden. It can accommodate up to 300 people for a seated dinner, and includes a stage with full audio and visual technology capabilities.

Highland Brewing was founded in 1994 by retired engineer and entrepreneur Oscar Wong, establishing it as the pioneer of Asheville, NC’s now booming craft beer industry. Proudly regional, Highland’s beers are distributed in North Carolina, South Carolina, Virginia, Tennessee, and Georgia. Highland is committed to quality and sustainability, boasting the sixth largest solar array in an American craft brewery. Today, the company is led by Wong’s daughter, Leah Wong Ashburn, and serves as the largest independent, family-owned, and operated brewery native to the Southeast.

ClosePosh without being stuffy, casual without being boring – The Barrel Room features racks of barrels, skylights, glass garage doors, a catering kitchen, and a private bar with views of our barrel-aged beer production space. We’re pretty sure that you know journalism faces big challenges these days. Media outlets around the country are asking their readers to chip in. For as little as $5 a month — the cost of a craft beer or kombucha — you can help keep local journalism strong. These spaces promise to be hopping on Saturday, May 4, for the brewery’s Big Bash celebration, during which multiple new beers will be available on draft, including OG Dub IPA, named in honor of Wong, and The Long Game tropical lager.

At the time of opening, Highland Brewing Company was Asheville’s first legal brewery since Prohibition. You’ll want to make plans to party with us and raise a glass to Asheville’s first brewery, founded in 1994. Parking is limited and will be $10 per vehicle upon arrival (we recommend ride share!).Want to party in style with a parking pass, exclusive VIP-only venues, private bar areas, and serious swag? Having maxed out brewing capacity at its downtown basement, Highland moved to East Asheville in 2006, taking over the former home of Blue Ridge Motion Picture Studios.

They first lived in Brevard, where Jonathon taught writing at Blue Ridge Community College and extensively explored the Blue Ridge Parkway and Pisgah National Forest. For the last several years they have lived just off the BRP near Elkin, Southwest Virginia, and the NC High Country. The couple also volunteers with the Surry Old Time Fiddlers Convention, the Elkin Valley Trail Association, and Reeves Downtown School of Music. The S&W Cafeteria is an art deco-style architectural space that’s part of a move to help revitalize Asheville’s downtown (which Highland helped to do back in the 1990s). In addition to their public offerings, Highland Brewery Asheville also has two venues for private events.

None of the other Asheville NC breweries we’ve visited offer quite so much behind the scenes access. Their Asheville beer tour happens twice on Monday and Tuesday, and on four different occasions each afternoon for the rest of the week. Founded in 1994 by retired engineer Oscar Wong, Highland Brewing was the pioneer of craft brewing in Asheville. Which has, of course, since become the Blue Ridge Mountains’ hottest destination for serious beer connoisseurs. Highland Brewing got its start in 1994 as a retirement hobby for former engineer Oscar Wong.

The moniker also represents the pioneering brewery’s 40-acre hilltop campus that includes a taproom, performance stage, grassy meadow, volleyball courts, hiking trail, and disc golf course. In a city that has more breweries per capita than anywhere else in the U.S., it’s a testament to the beer and the people behind it that Highland is still the local favorite. In 2015, she took over as CEO, and the man often referred to as Asheville’s godfather of craft beer finally got his long-awaited retirement wish—just 10 years and one multimillion dollar company later.

Today, the company is led by Wong’s daughter, Leah Wong Ashburn, and serves as the largest independent, family-owned and operated brewery native to the Southeast. Located in a rehabilitated manufacturing facility in East Asheville, the brewery affords space for thousands of visitors to enjoy limited-release beers, tours, and live music. In 2021, Highland will make its return to downtown Asheville to open doors on a second taproom within the city's first food hall – The S&W Market. “City on a Hill”—that’s what Highland Brewing Company is to Asheville’s prolific craft beer scene.

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